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The New York Times - December 2012 |
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Time Out New York - December 2012 The Best Holiday Cookies in New York City 2012 |
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Food Network - December 2012 |
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Brooklyn Magazine - December 2012 "Smart design sensibility and delectable food combine to make Whimsy & Spice a perfect representation of a modern Brooklyn company." |
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The Kitchn - December 2012 |
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Martha Stewart Living" - November 2012 A Calendar with Heart |
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Dwell Magazine - November 2012 |
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A & H Magazine - October 2012 |
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DailyCandy - Spring 2012 |
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New York Magazine - February 2012 & April 2012 |
![]() | West Elm - Valentine's Day recipe collaboration: January/February 2012 |
![]() | Wall Street Journal - December 31, 2011 & February 25, 2012 "Brooklyn's spouse-owned Whimsy & Spice is recognized as much for pastry chef Mark Sopchak's sophisticatedly flavored baked goods ... as it is for artist Jenna Park's clean packaging and striking graphic design." |
![]() | Epicurious - December 2011 |
![]() | iVillage - November 2011 |
![]() | Glamour - September 2, 2011 |
![]() | United Tastes of America: Cookies - Originally aired on October 18, 2011 |
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HGTV - August 4, 2011 |
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Sunday Life Magazine (Australia) - June 2011 |
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The New York Times - Press mentions, May 2011 & April 2011 |
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Serious Eats - May 2011, December 2010 & May 2008 Our Honey Lavender cookies are featured as one of Serious Eat's 5 non-chocolate chip cookies they love. |
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A Tasting Table - April 2011 & October 2008 |
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Food(ography) - Originally aired on March 20, 2011 |
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Joonbug - March 16, 2011 "Whimsy & Spice is definitely exotic but never intimidating. The treats, from marshmallows and brownies to shortbread cookies, will remind you of baking with you mom, only you've never made anything quite so tasty." |
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The Nibble - March 2011 |
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Apartment Therapy's OhDeeDoh - February 2011 "It's hard to categorize Jenna's blog Sweet Fine Day - it's a beautifully written blog about everyday life in Brooklyn. It's about parenting and about self. It's about work as a freelance designer and about managing a young and thriving confection business. It's about delicious recipes and stunning photos. Jenna's Sweet Fine Day is about all of these things and more." |
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Bon Appetit - December 2010 |
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Real Simple - December 2010 & May 2010 |
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Chow - November 2010 |
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the Kitchn - November 2010 |
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Inc.com - November 2010 |
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Business News Daily - October 2010 |
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The Martha Stewart Show - Originally aired on February 11, 2010 The Wedding Show featuring our handpiped heart marshmallows. |
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Plus1 Living - (Japan) December 2009 |
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ReadyMade Magazine - December 2009 |
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Lucky Magazine - December 2009 |
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NBC New York - December 10, 2009 "Brooklyn confectioners Whimsy + Spice do a lot of things |
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Life & Style Weekly - November 2009 |
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Brides.com York - November, 2009 "The best favors are edible ones. Bonus points if said favors are locally made. Double bonus points if they're crazy delicious, like the cookies, brownies and biscotti from Whimsy & Spice..." |
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UrbanDaddy - November 11, 2009 |
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Saveur - November 2009 & October 2009 "...Whimsy and Spice, one of my favorite confectioners in Brooklyn, has perfected the handmade marshmallow..." |
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Design*Sponge - October 2009 & September 2009 |
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DailyCandy - October 27, 2009 & May 7, 2008 "The fresh-from-the-oven bakery enterprise run by an adorable Park Slope couple offers a tightly edited selection of handcrafted, hand-rolled, hand-cut sweets that have us on a major high." |
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Time Out New York Kids - October 2009 |
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Manhattan's Users Guide- February 2011 & October 2009 |
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Martha Stewart Weddings - Summer 2009 "For guests you and old, these marshmallows will be a crowd-pleasing favor or after dinner nibble - they're bursting with grown-up flavors (cardamom, anyone?)and they evoke happy childhood memories." |
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New York Magazine - October 2009 & May 2009 |
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The Curator - March 2009 |
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Rachael Ray Show - Originally aired on March 2009 Our Brown Sugar GingerSpice cookies were featured as "Snack of the Day". |
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Food 411 - December 2008 "These handmade sweets combine unique flavors and spices to surprise you with traditonal yet very unusual treats!" |
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Cravings - October 2008 "If I were to hire a personal pastry chef, I would choose Mark Sopchak from Whimsy & Spice. Everything I've tasted from biscotti to cookie sandwiches blows me away." |
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The Herb Companion - October 2008 |
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Conde Nast Traveler - May 2008 "Whimsy & Spice's marshmallows are to die for" |
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Time Out New York - May 2008 |



































































